Levi's 501 Man Search-Bring Back The Man 1

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In Thailand, a big Levi's campaign is on, and this big operation is centered on Levi's 501- Bring The Man Back. The Levi's head honcho planned a man-to-man search in all corners of Thailand, and it looked like the effort has paid off basing from the photos and the quality of models they have discovered.

The plan is to launch a search for potential Levi's presenters in the north, in the south and so on. It is a colossal plan and the magnitude is gargantuan. They have make some kind of awareness campaign already and they did that by utilizing the big malls in Thailand and also the internet especially in the Facebook. And the models they selected had already their photoshoot with Men's Health and Image Magazine which will be featured also any day from now. Meanwhile enjoy the photos during their mall search. It is one big trailer (and a thriller too) for some bigger things to come for Levi's.